Sales Support & Training

Understanding Sales Support & Training

Regardless of if you need to build a sales team from scratch, integrate tools to help your team work together, or just improve sales results, BEC can help you meet these challenges with our Sales Management, training, and selling techniques.

Sales support and training are crucial for enhancing your sales team''''s performance. This includes:

• Sales Training Programs: Comprehensive training to equip your sales team with essential skills.
• Sales Tools and Resources: Providing guidance on tools like CRM systems and sales scripts.
• Performance Monitoring: Tracking and analyzing sales performance.
• Coaching and Feedback: Offering ongoing coaching and constructive feedback.

Key Elements of Effective Sales Training

• Product Knowledge: Ensuring necessary understanding of products or services.
• Sales Techniques: Teaching effective sales techniques, including prospecting and closing deals.
• Customer Relationship Management: Building and maintaining strong customer relationships.
• Communication Skills: Enhancing interactions with potential clients.
• Objection Handling: Preparing to handle objections effectively.

Sandler Selling System

At BEC, we promote and encourage the Sandler Selling System for both sales and management, a proven methodology that focuses on:

• Building rapport with the client
• Asking questions to learn their needs
• Providing them with a custom solution that meets these needs

The Sandler System is about working with the client to create a solution so they are part of the process and feel confident you are there to support them, not just sell to them. In our experience, this significantly increases sales, while reducing the time from initial contact to final sale.

The Sandler Sales Management Approach

Encourages sales managers to support their teams in developing the right behaviors, attitudes, and techniques, ensuring a structured and systematic approach to selling. By prioritizing the client''''s needs and fostering long-term relationships, the Sandler Sales Management approach helps achieve sustainable business success.

Our Approach

At BEC, we specialize in providing tailored sales support and training solutions emphasizing building long-term relationships with clients. Our approach includes:

• Customized Training Programs: Designed to address your sales team''''s unique challenges and goals.
• Individual Support: Reviewing goals and obstacles with individual sales reps as needed.
• Ongoing Support: Continuous coaching and guidance to progressively increase sales.
• Performance Analytics: Using analytics to track progress and identify areas for improvement.

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